Karl Long
Product Manager of Ovi Games
Nokia
TOPIC: Exploring The Motivation Behind Co-Creation >>MORE
BIO
Karl Long is a pragmatic strategist and social media innovator who has been experimenting on the web for 10+ years, along the way learning practical lessons about what works and what doesn’t work on the web. Karl believes the current instantiation of the web has only just begun disrupting business as usual and new approaches to advertising, marketing, and business strategy are imperative for future success and survival.
Karl is currently a Product Manager at N-Gage, the video game group at Nokia, developing strategies and features to deepen and extend the relationships with customers, and market our products and services through the web and social media.
Karl is also the author of experiencecurve.com (one of Ad Weeks top 5 Digital Design Blogs) where he has been writing and instigating conversation around social media, customer experience and marketing since 2003. Karl holds an MBA in Design Management from the University of Westminster in England.
