Schedule for 2007

Schedule for 2008 not yet publised.  To stay up-to-date, subscribe to the Inverge email list on the left. 

If you are interested in speaking, sponsoring and/or partnering for 2008, please use our contact dialog.

> Download printed program from Inverge 2007 (PDF)

THURSDAY, SEPTEMBER 6th, 2007

8:00am DOORS OPEN for registration and check-in 

8:45am Steve Gehlen, Founder of the Inverge conference, Principal, IndePlay, Inc.

TOPIC: Conference Kick-off and opening remarks, including Bruce Warner, Executive Director of the Portland Development Commission

9:00am  Joshua Green, Research Manager, Convergence Culture Consortium, MIT

TOPIC: More than Bringing Things Together: Convergence Culture and New Media Logics >> MORE

10:00am  Dalen Harrison, CEO, Ensequence (interactive TV platform)

TOPIC: Interactive TV - The Next 10 Years >> MORE

10:45am BREAK

11:15am Bill Barnett, General Manager, 926 Ventures

TOPIC: How the FF Button is Squeezing Your Ad Dollar >> MORE

12:00pm LUNCH (NOT served at the event, a list of area restaurants will be provided)

1:30pm Chris Van Dyke, President & CEO, Nau (see recent Fast Company feature)

TOPIC: Open for Business Unusual >> MORE

2:15pm Ken Papagan, President & Chief Strategy Officer, Rentrak

TOPIC: Invergence: Too many Touchpoints…too little Measurement. What has to change? >> MORE

3:00pm BREAK

3:15pm Adam Richardson, Strategy Director, frog design

TOPIC: The System is the Product: The emerging need to manage complex systems  
>> MORE

4:00pm Interactive Television Advertising Panel led by Stephanie Otto, CEO, Brainstorm Communications, Inc., featuring:

  • Slate Olson, Senior Brand Connections Manager, Nike
  • Marcelino Alvarez, Senior Interactive Producer, Wieden+Kennedy
  • Aimee Viles, Director of Creative Services, Ensequence
  • TOPIC: The State of Interactive Television Advertising, including a case study of the revolutionary Nike ZOOM footwear campaign on DISH Network.  [campaign press release]

    5:00pm FINISH

    5:30pm First Thursday Festivities in the Pearl District


    FRIDAY, SEPTEMBER 7TH, 2007

    8:00am DOORS OPEN for registration and check-in

    8:50am Opening remarks

    9:00am Mark Deuze, Professor, Journalism and New Media, Leiden University (The Netherlands)

    TOPIC: Who Needs Media Workers When Your Customers Do The Labor For Free?
    >> MORE

    9:45am Renny Gleeson, Global Director of Digital Strategies, Wieden+Kennedy

    TOPIC: Tay Zonday, Brands and Agencies >> MORE

    10:45am BREAK

    11:15am Jeff Yapp, Executive Vice President, MTV Networks

    12:00pm LUNCH (NOT served at the event, a list of area restaurants will be provided)

    1:30pm Jason Stoddard (Managing Partner/Strategy) and Ken Brady (VP, Asia), Centric, Agency of Change

    TOPIC: Virtual Worlds: Final Invergence? >> MORE

    2:15pm Lori H. Schwartz, SVP & Director, Interpublic Emerging Media Lab, Interpublic Group

    TOPIC: Creating a Learning Agenda for Emerging Media

    3:00pm BREAK

    3:15pm Catherine Ogilvie, Executive Vice President & General Manager of the San Francisco Office, Edelman

    TOPIC: Blogger, Boomer, Reporter, Radical – Who’s Building Your Brand? >> MORE

    4:00pm IT’S A WRAP!